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Sunday, 29 April 2012

HSBC Marketing: Cultural Kudos to Culture

The World's Local Bank, HSBC


Encompasses values which drive any marketers admiration of marketing strategy and communication

Tuesday, 24 April 2012

Future Evolution of Smart Phones

Mobile Life, by TNS

Just to summarise the direction our mobile world is set to evolve...



It is purely a matter of time before we will refer, acknowledge, inform and purchase anywhere and everywhere we go









TNS understands individual human behaviours and attitudes across every culturaleconomic and political region of the world


I was informed at a digital event today that significant adoption of smart phone technology and usage is expected by 2013 (originally predicted 2014)

London 2012 Olympic Football Fixtures



Olympics Football 2012

Print your fixtures list here...

Friday, 20 April 2012

Apple Marketing Strategy - A History of Adverts

Orchard of Apple Adverts

which shaped the most powerful business today...

Tuesday, 17 April 2012

Marketing and Psychology - A Marketer's Traits

Marketer's Traits 

-Creative? Ad Hoc? Unorganized?...

Wednesday, 11 April 2012

Adidas - take the stage


The culture of advertising and the price of endorsements -

So... how much for Derrick Rose?...

Thursday, 5 April 2012

Alcohol + Brands + Playtime

Finding it very difficult right now to contain my


LOVE 


of this concept from DESIGN FETISH: Kid-Themed Booze Bottle


Monday, 2 April 2012

Branding Viral Marketing

Marketers: Check out these favourite virals of 2011/12


"The industry so vast, opinion formers, mediators, experts and analysts offer insight from any angle you choose to read but take a step back understand how their interests reflect yours."